Page-related ranking factors
These factors include: Title tag Keyword frequency, weight, prominence and proximity Meta tags ALT tags Comment tags URL names Alphabetical placement
Title Tag
What is an HTML Title and why should I use it? HTML Title describes the contents of your web page in one sentence. This title is most likely to appear in search engines' results and in bookmarks. It is also the first thing that a spider sees on your page. Therefore, the title has dual importance since it will be seen by both people and search engines. HTML Title looks like this: It is the most important part of your page as far as search engines are concerned. Note that every search engine supports the Title tag. Here are a few tips on how to make you title tag more appealing to both search engines and people. Add keywords to your title, never use only a company name ! Length of your title title is limited to about 75 characters
Using the Meta Description tag The meta description tag describes your site's content, giving the reader and the search engine an accurate summary filled with multiple keywords. Meta tags are hidden in the document's source, invisible to the readers. Some search engines, however, are able to use meta tags as a part of their algorithm. Engines do not penalize those who use meta tags properly, so it's recommended that you always include them. A meta description tag can boost your rankings on some engines. Use it on all pages Limit it to 150 characters Should contain keywords Keywords shouldn't repeat more than 7 times
Problem with dynamic generated sites
Web Sites with Dynamic created pages also block Web crawlers. While it's great to give visitors unique experiences, tailored to their needs, the techniques you use to do that could stop search engines from indexing your content and hence could greatly reduce your potential traffic. Dynamically generated pages are created on the fly from a variety of elements held in databases. Typically such pages have a question mark (?) in the URL (or not). When a search engine crawler arrives at such a page, it captures the content but halts immediately, and will not follow the links, because it sees ahead of it an infinite number of pages -- a black hole that would bring it to a crash. !!!!! Suggestion create a static index page and add in the Metatag a robots tag with following text * Index, not follow *
Ranking factors
Search engines are different Every search engine has its own algorithm - a formula for indexing and scoring web sites. Search engines attempt to give their visitors most relevant results by constantly improving their formulas. They analyze page elements and other factors to determine what combination is best for most appropriate results. Search engines form partnerships and buy technologies to improve their algorithms. They combine many factors with a different weight placed on each one.
Using the Meta Keywords tag
A meta keyword tag summarizes all the keywords that you would like to be found under for search engines. Meta tags are hidden in the document's source, invisible to the reader. Some search engines, however, do see and use them as a part of their algorithm. Engines do not penalize those who use meta tags properly, so it's recommended that you always include them on your pages Avoid the use of spam Avoid repeating keywords more than 3-7 times; you can get penalized for that. Repetitions up to 3 times are recommended, just don't place them one after the other. Provides a list of keywords Limit it to 1024 characters List keywords in order of importance Don't repeat the same keyword more than 7 times Search Engine Ranking by healthforwoman.com |
